Meta Inc Corporation Lawsuit Settlement

Meta Inc Corporation is the parent company of Facebook. According to various reports, this company has agreed to reach a settlement of a lawsuit that involves the invasion of users’ privacy. Read the full article to learn more.

Settlement of the trial

It has been noticed that Meta Corporation has agreed to a $37.5 million settlement of a lawsuit that allegedly relates to the breach of privacy. This lawsuit accused the parent of violating the user’s privacy by tracking their location without their consent. This settlement has been filed with the San Francisco High Court and has not yet been approved by the judge. This settlement would have resolved allegations that Facebook violated California law and its privacy policy by collecting information from users who turned off their location.

User reactions

Users claimed they were unwilling to share their location with Facebook. Regardless of this, Facebook determined their location using IP addresses. This information was used by them for targeted advertising. Targeted advertising is the practice of focusing on consumers’ particular interests and preferences by keeping track of their online activities. In 2018, Facebook CEO Mark Zuckerberg released a statement stating that the company tracks users’ location so that advertisers can reach their consumers in their respective locations. He added that if people dined at a particular restaurant, they could receive notifications about their friends, or people they might have dined with, at the same restaurant. They might also receive advertisements from various companies that offer their services near that location.

The statement released by the US Attorney

It has been reported that Damian Williams, an American lawyer, said that when a company manufactures and deploys its own technology that prevents users from accessing housing, it violates the Fair Housing Act, which is similar when companies participate in discriminatory advertisements using conventional advertisements. methods. This lawsuit is why Meta Corporation changed its ad serving system and worked on its discrimination algorithm. In the event that Meta corporation fails to do so, the court will continue the litigation process.

About the trial

Facebook from Meta
Source: Arab News–Cambridge_Analytica_data_scandal–Cambridge_Analytica_data_scandal

According to various sources, this case was one of the most unique cases because it had a difficult algorithm bias. An article published by Carnegie Mellon in 2020 also said that ads published by Facebook highlight socio-economic inequalities.



Luisa D. Fuller